Main Project: Developed a report outlining key customer goals during grocery shopping. Identified design guidelines for effective in-store stimuli to capture attention and influence shopping behaviours.
Contributions: Collected and analyzed customer preferences and behavioral patterns, delivering impactful insights to guide business decisions.
Methods/tools: Literature review, semi-structured interview, online focus group
Product Assistant Intern
Facedrive Inc.
Main Project: App Design: Integrated the company’s rideshare and food delivery services into a single, unified Superapp.
Contributions: Engaged with internal stakeholders to gather requirements and conducted user interviews to understand needs, ensuring the new app design meets the expectations of customers who use both services.
Methods/tools: User interview, stakeholder interview, telephone survey, usability testing, Adobe XD for low and high-fidelity prototyping
Research Experience
Graduate Student Researcher
Wvisdom Lab, University of Waterloo
Advisor: Jian Zhao
Topic 1: The Influence of AI’s Polite Language Choices on People’s Social Perception in Email Writing Tasks (In submission)
Topic 2: Enhanced Computational Notebook to Facilitate Mixed-Methods Analysis
Undergraduate Research Assistant
Wvisdom Lab, University of Waterloo
Advisor: Jian Zhao
Topic 1: Eggly: Neurofeedback Training Game for Children with ASD
Topic 2: Emowear: Animated Chat Bubbles to Enhance Emotional Communication
Independent Research Project
University of Waterloo
Advisor: Ada Hurst
Topic: Cross-Cultural Design Curricula in Canadian Educational Institutions
Education
M.Math in Computer Science
University of Waterloo
Awards and Scholarships:
University of Waterloo Graduate Scholarship
International Masters Award Excellence Scholarship