Industry Experience

  1. Customer Insights Co-op

    Loblaw Companies Ltd.
    • Main Project: Developed a report outlining key customer goals during grocery shopping. Identified design guidelines for effective in-store stimuli to capture attention and influence shopping behaviours.
    • Contributions: Collected and analyzed customer preferences and behavioral patterns, delivering impactful insights to guide business decisions.
    • Methods/tools: Literature review, semi-structured interview, online focus group
  2. Product Assistant Intern

    Facedrive Inc.
    • Main Project: App Design: Integrated the company’s rideshare and food delivery services into a single, unified Superapp.
    • Contributions: Engaged with internal stakeholders to gather requirements and conducted user interviews to understand needs, ensuring the new app design meets the expectations of customers who use both services.
    • Methods/tools: User interview, stakeholder interview, telephone survey, usability testing, Adobe XD for low and high-fidelity prototyping

Research Experience

  1. Graduate Student Researcher

    Wvisdom Lab, University of Waterloo

    Advisor: Jian Zhao

    • Topic 1: The Influence of AI’s Polite Language Choices on People’s Social Perception in Email Writing Tasks (In submission)
    • Topic 2: Enhanced Computational Notebook to Facilitate Mixed-Methods Analysis
  2. Undergraduate Research Assistant

    Wvisdom Lab, University of Waterloo

    Advisor: Jian Zhao

    • Topic 1: Eggly: Neurofeedback Training Game for Children with ASD
    • Topic 2: Emowear: Animated Chat Bubbles to Enhance Emotional Communication
  3. Independent Research Project

    University of Waterloo

    Advisor: Ada Hurst

    • Topic: Cross-Cultural Design Curricula in Canadian Educational Institutions

Education

  1. M.Math in Computer Science

    University of Waterloo

    Awards and Scholarships:

    • University of Waterloo Graduate Scholarship
    • International Masters Award Excellence Scholarship
  2. B.Sc in Psychology

    University of Toronto

    Awards and Scholarships:

    • Dean’s List Scholar (four consecutive years)
    • E-Fund Scholarship (entrance scholarship)